Internet Marketing Articles

By now I’m sure you will have guessed that am a bit of an email opt in marketing junkie. I’m so hooked on learning more about email opt in marketing that I search ALL day some days. Well yesterday, I found a fantastic article about email opt in marketing and I wanted to share it with you.

Check it out below and then come back and click on the link at the end of this sentence if you wanna know more about email opt in marketing.

One of the big mistakes I see most affiliate and network marketers make is directly promoting their affiliate program or opportunity with email opt in marketing, they never promote themselves. They are busy building someone’s list. Now I don’t know if this has happened to you but I’ve been there, done that and bought the t-shirt. Yeah I spent months building a large email mailing list in a program and was quite happy too but then the business closed shop. Ouch?! Not sure about you but I won’t do that again. Now everything I do promotes me first. That way if someone pulls the plug or I decide to move on I still have the relationships I have built.

Now this is what I will advice any network marketer or affiliate marketer to do - any email opt in marketing that you do must work towards building your own list. I want to instill in you the great necessity of putting your own list building efforts at the forefront of every business action you complete online from now onwards. To be honest with you, there is nothing you will do that is of more benefit to you than building your own list.

Of course email opt in marketing and list building come with their own challenges. It is not only to find people and send them to your opt in form. One of the greatest challenges any online marketer faces is getting visitors to their website. Forget how well written the web copy is or how enticing the squeeze page is. How to get visitors there is an affiliate marketer’s nightmare. Why do you think there are so many advertising mediums in different shapes and forms? Well enough about that, our concern is how do you build your email opt in list and stop building someone else’s.

This is what you need to have in place, your own autoresponder (at the very least) and your own site. An autoresponder is the backbone of email opt in marketing. When you have this two in place you need to send people to your opt in page to get them to opt in to your email list. Now realize I have not said anything about the affiliate program you’re promoting yet. There is nothing you will do that is of more benefit to you than building your own list.

Next, after having the above in place (I recommend to have both an autoresponder and an opt in page) send every visitor you can to your opt in page. Don’t promote your affiliate link until you have email opt in subscribers. Don’t sign off your post at a forum with your affiliate link, use your own opt in page link. Don’t buy advertisement to directly promote your affiliate link… Have I said enough yet? Use the power of email opt in marketing to promote your affiliate link. In other words only promote your link through a set of emails you send to your subscribers using your autoresponder.

One last important thing, well not last, I want stress is this: everything you do must work towards building your own list. A list is your real estate. You need to have that mindset as you grow your business. Your number one objective, no matter what program you are in, whether you are doing network marketing or affiliate marketing, build your own list first. With your list, email opt in marketing is a beauty, because you can build a relationship with your subscribers unlike if you had just sent them to your affiliate program.

Written by Tirelo Besele.

Great stuff, yes? I thought you would find it really interesting.

Check out the info here if you’re STILL dying for more info about email opt in marketing.

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Photo Credit: idogcow

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Tags: eMail Marketing Lead, eMail Marketing Tracking, eMail Opt In Marketing, Marketing eMail List, Marketing Email Software, Opt eMail List

This entry was posted on Thursday, April 9th, 2009 at 9:06 am and is filed under Opt-in List Building. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.